Project Overview

Client: Chef Olaide

Duration: November 2024

Type: Social Media Promotional Campaign

My Role: Video Editor

Platform: Instagram & Facebook (Naijachef Hub Season 5)

Watch the Final Video

Engaging promotional content optimized for social media to drive audience growth during the Naijachef Hub contest.

https://drive.google.com/file/d/1XysDO7sVCCbw8nJ9pFS5jVK3rsasBSTu/preview

The Challenge

Chef Olaide needed to grow and engage her audience during the highly competitive Naijachef Hub Season 5 (Oversabi Edition). The goal was to create compelling social media content that would stand out and drive participation.

Key Issues:

• 7 different shots all communicating similar messages (needed consolidation)
• Noisy audio environment affecting clarity
• Shaky camera footage with bent/tilted framing
• Need for platform-optimized pacing and engagement

My Approach

Footage Received:

• B-roll footage
• 7 talking head shots with overlapping messaging
• Inconsistent camera angles and stability